Information architecture
I make the complex simple by visualising experiences (using journey maps and site maps) that match the users’ mental model.
Below are some examples of Information architecture projects I have worked on. You can view all projects.
Information architecture projects
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Four/Four Greenfield Minimum Viable Product (2023)
Designing an MVP from scratch for a new B2B SaaS platform from initial concept research through to hi-fidelity UI designs
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Cambridge University Press Shared Services (2022)
Designing a new information architecture for shared login, registration and account across the Academic ecosystem
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Ometria Reporting (2021)
A redesign of the analytics and reporting interface of a retail focused customer data and marketing platform
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Tesco Recipes (2021)
Large scale migration, redesign and integration of Tesco's 6.5k recipe repository into the main Tesco grocery website
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Kallidus Suite integration (2020)
Establishing a design framework that transforms all Kallidus products into a 'one-stop-shop' for a company's HR management, providing a consistent, rich and integrated experience between products.
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Kallidus Perform delegation (2019)
Improving the flexibility of the performance management system to ensure employees get reviewed by the most appropriate supervisor.
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Kallidus Learn maximum launches for eLearning (2019)
Iteration of existing eLearning functionality to provide additional configuration around the number of times a user can take an eLearning test.
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Roamni iOS App (2017)
A consultancy to perform a heuristic evaluation of the current iOS app.
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Oxford University Press Enrolment Tool (2016)
A three month consultancy to quality assure and refine the approach of an MMP product, and conduct end user research for subsequent releases.
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Lloyd's Register IDS (2016)
Design of an MVP desktop application to manage the certification of ships.
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Vodafone Global (2016)
A redesign of the Vodafone.com site to improve engagement and decrease bounce rate.
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Vodafone Enterprise UK (2014)
A redesign of the Vodafone UK Business website to support Vodafone’s cross-sell and acquisition strategies across all segments.
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Kita Skincare (2014)
Design and build of an e-commerce website for a new luxury skincare brand.