Prototyping

I quickly capture ideas through lo- to high-fidelity prototypes that can be used to easily test the value and usability of a design, and be rapidly iterated upon.

Below are some examples of prototyping projects I have worked on. You can also view all projects.

Prototyping projects

  • Four/Four Greenfield Minimum Viable Product (2023)

    Designing an MVP from scratch for a new B2B SaaS platform from initial concept research through to hi-fidelity UI designs

  • Deployed benchmarking and establishing a UX practice (2023)

    Evaluating the Deployed platform against benchmark usability and UX best practices and establishing a scalable and repeatable UX practice

  • Cambridge University Press Access Journeys (2022)

    Redesigning user journeys which involve gaining access to academic content, in order to eliminate existing pain points and reduce negative customer feedback.

  • Cambridge University Press Shared Services (2022)

    Designing a new information architecture for shared login, registration and account across the Academic ecosystem

  • Ometria Reporting (2021)

    A redesign of the analytics and reporting interface of a retail focused customer data and marketing platform

  • Tesco Recipes (2021)

    Large scale migration, redesign and integration of Tesco's 6.5k recipe repository into the main Tesco grocery website

  • Kallidus Suite integration (2020)

    Establishing a design framework that transforms all Kallidus products into a 'one-stop-shop' for a company's HR management, providing a consistent, rich and integrated experience between products.

  • Kallidus Perform delegation (2019)

    Improving the flexibility of the performance management system to ensure employees get reviewed by the most appropriate supervisor.

  • Kallidus Learn repeat training (2018)

    Design and testing of a new feature in the learning management system to configure courses that need to be repeated periodically to hold compliance.

  • Roamni iOS App (2017)

    A consultancy to perform a heuristic evaluation of the current iOS app.

  • Lloyd's Register IDS (2016)

    Design of an MVP desktop application to manage the certification of ships.

  • Vodafone Global (2016)

    A redesign of the Vodafone.com site to improve engagement and decrease bounce rate.

  • Yotel (2015)

    Incremental design concepts to improve Yotel website based on feedback received from a customer survey.

  • Vodafone Enterprise UK (2014)

    A redesign of the Vodafone UK Business website to support Vodafone’s cross-sell and acquisition strategies across all segments.

  • Kita Skincare (2014)

    Design and build of an e-commerce website for a new luxury skincare brand.

  • ECN Live Scheduling Software (2014)

    A redesign of advertising scheduling software for increased configuration and conflict management.